The TopOne20 reports highlights ratings and reviews for points of interest, such as travel centers and restaurants, as well as amenity-level reviews like restroom cleanliness, parking availability and staff friendliness and knowledge.
ONE20 analyzes and quantifies data from numerous categories. Outside of general ratings and reviews, the reports will compile driver demographics/profiles and identify daily spending and purchasing habits in areas such as technology and leisure.
ONE20 analysts review the data to identify trends and themes, in order to tell a story that until now has never been told: how drivers really feel about the businesses that serve them. As the program matures, it will go even deeper and identify how weather and weekdays/times can influence driver ratings and give additional context to TopONE20 data in real-time.
The program will also recognize top-rated locations that will receive “Voted TopONE20” decals for their stores, as well as special in-app badges, signifying them as a top location as voted by the American truckers.
• More informed product decisions
• Selling strategy based on location, time and demographic
• Identify brand inconsistencies
• Know who to partner with based on your target audience
• Identify the most used products and services